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Great quick tip for your website content

In Reality Marketing Revolution by Mike Lieberman and Eric Keiles, there’s a great idea for checking whether your website’s key messages are hitting the right spot. Very simply, take screen shots of your website pages, starting with the home page, or open up the Word version of the website content (the content you finalised before you uploaded it to the website) and: Draw a blue circle around every word “you or your”. Draw a red square around every word “we…

Great quick tip for your website content was last modified on July 23rd, 2020 by Proof Communications Team
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Quick tips to brighten up your writing

Are you inadvertently boring your readers to death? If your steadily declining readership indicates an unacceptably high body count then you might want to think about zhooshing things up a bit by swapping words and phrases that aren’t doing your writing any favours. Such as… At the end of the day Almost as bad as proclaiming ‘it is what it is’, this phrase can be readily changed for: In conclusion Ultimately Finally Eventually In terms of You can replace this…

Quick tips to brighten up your writing was last modified on July 21st, 2020 by Proof Communications Team
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How to engage with your customers on social media 

Online resource centre for small businesses, All Business, recently asked 13 members of the by-invite-only Young Entrepreneurs Council one question: What’s the best way to use social media to engage your customers and improve brand loyalty and reach? Here’s some food for thought.  Focus on providing value. Share tips, news, information and teaching. Do so, and you establish yourself or your brand as subject matter experts whilst helping others. (Scott Levy, Fuel Online) Highlight active community members. People love to…

How to engage with your customers on social media  was last modified on August 30th, 2018 by Proof Communications Author
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