Thought leadership is a powerful way to get your business firmly established in important industry conversations. Your company’s voice becomes increasingly recognised as an industry authority; your input and views become more valued as you lead the discussion. Thought leadership builds your brand. Michael Brenner, keynote speaker, author and CEO of Marketing Insider Group, defines thought leadership as being “Simply about becoming an authority on relevant topics by delivering the answers to the biggest questions on the minds of your…

Five steps to good Thought Leadership was last modified on June 25th, 2017 by Proof Communications Author