Re: Use this version instead

The oft-used email subject line ‘Sorry, use this version instead’ can have a myriad of stories behind it, but most often it’s to email an updated version of a document that was emailed only a short time ago. The reason? Usually, because many people are involved in contributing to the document’s content, which results in a myriad of changes. Even with version control, it’s extremely easy for a document’s quality to diminish during the writing and editing process. Annual reports,…

Re: Use this version instead was last modified on September 17th, 2020 by Proof Communications Team
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How to Proofread like a Professional

Some things in life are just plain wrong. Referring to a week at home as a ‘staycation’, and believing macramé will ever look good on your living room wall are both sure signs of going over to the dark side, for example. In a business scenario, publishing important documents without first conducting a thorough proofread is about as dark as it gets. Shame on anyone for thinking a ‘quick read over’ will do. It won’t. Use these seven top tips…

How to Proofread like a Professional was last modified on August 25th, 2020 by Proof Communications Team
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Huru voodoo, or when words go wrong

Translation news, now. This week it’s the story of Canadian brewery Hell’s Basement who came an embarrassing cropper after christening their new pale ale Huruhuru – a Māori word they thought meant ‘feather’. In fact, it means ‘pubic hair’. Awkward. Still, Hell’s Basement wasn’t alone. Also getting caught up in the lost-in-translation net was a Wellington leather outlet who’d gone the whole hog, naming their entire store Huruhuru. Cold comfort, but at least they’d done their due diligence. Although in…

Huru voodoo, or when words go wrong was last modified on August 21st, 2020 by Proof Communications Team
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Searching for typos

The typos that got away.

Mention to just about anyone that you’re a proofreader and they’ll be on the edge of their sleep with excitement. That’s because many people regard an ability to ‘pick up missing commas and stuff’ as coma-inducingly dull or certifiable proof of OCD. And whilst it’s true that proofreading, like any occupation, can certainly have its less than thrilling moments, it also provides endless opportunities to spot pure comic gold. Missing letters, incorrect spelling, poor syntax, lack of punctuation and an…

The typos that got away. was last modified on August 6th, 2020 by Proof Communications Team
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Beware! Typos can lead you astray. (Or why all roads don’t lead to Rome.)

There’s no doubt that seemingly small typos can have a big effect. This month, for example, brought disturbing news of a Philippines journalist sent to gaol after correction of a typo in an article originally published in 2012 saw her convicted of cyberlibel. But typos don’t always have to appear in print to be damaging. There’s plenty of other ways they can cause havoc, too. Take the relatively recent case of Luigi Rimonti, a spry 81-year-old Italian who for many…

Beware! Typos can lead you astray. (Or why all roads don’t lead to Rome.) was last modified on July 16th, 2020 by Proof Communications Team
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Dictionary

10 common English language mistakes

(Plus one you may think is an error, but isn’t). One of the wonderful features of the English language is its flexibility. We have a staggering range of words to choose from, whatever we are trying to say. And the ease with which we adopt new words and spread these around the world is a true example of globalisation. But writing in the English language is fraught with opportunities for error and confusion. Avoiding mistakes is not just a pastime…

10 common English language mistakes was last modified on June 30th, 2020 by Proof Communications Team
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Mixed Letter

This week’s Friday Funny

Correct spelling is essential, one letter out of place can change the meaning of any writing dramatically. For help with copywriting, proofreading or editing any of your business documents, contact Proof Communications on 02 8036 5532 or 0411 123 216 or head to the contact page.  

This week’s Friday Funny was last modified on May 18th, 2020 by Proof Communications Team
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proofreading

Red Faces at Yellow Pages – and how not to let the same happen to you

Typos can have a highly detrimental effect on a business. And no one knows that more than Banner Travel Agency owner, Gloria Quinan. Back in 1988, when the world relied on telephone books, Gloria’s listing in the Yellow Pages advertised her business as offering ‘International and Erotic Travel’. An appalled Gloria said, ‘We offer exotic travel, like tours up the Amazon, but nothing erotic.’ To make matters worse, the offending word was emblazoned in red across her prominent advertisement. Gloria’s…

Red Faces at Yellow Pages – and how not to let the same happen to you was last modified on April 16th, 2020 by Proof Communications Team
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CV and Keyboard

Failure to proofread leaves job applicant furious

A little while ago the SMH carried an article by Tom Cowie, reporting events after a lawyer hired a resumé writing company to write her job application for a government agency. But when both parties failed to spy numerous mistakes and the lawyer wasn’t granted an interview, a lengthy legal stooshie ensued. The lawyer said she had ‘sent some documents’ through to the resumé writing company to help with her application, including a previous CV. Preparing for an overseas holiday,…

Failure to proofread leaves job applicant furious was last modified on February 12th, 2020 by Proof Communications Author
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Proofreading document

Proofread like a professional with our 7 top tips

Some things in life are just plain wrong. Referring to a week at home as a ‘staycation’, and believing macramé will ever look good on your living room wall are both sure signs of going over to the dark side, for example. In a business scenario, publishing important documents without first conducting a thorough proofread is about as dark as it gets. Shame on anyone for thinking a ‘quick read over’ will do. It won’t. Use these seven top tips…

Proofread like a professional with our 7 top tips was last modified on September 24th, 2019 by Proof Communications Author
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